In the fashion conscious world, more and more people want clothing and accessories that are green or green related. From organic cotton to hemp and everything in between, more fashion designers are using more and more “green” materials. Legendary names such as Oscar de la Renta are creating new earth-friendly lines as well as Giorgio Armani, which is expanding its eco friendly clothing collection. Diane Von Furstenberg is another line that has sustainable fashions for sale. Oftentimes, not only is it more environmentally ethical, but organic clothing tends to hold up better and is better constructed.
Although somewhat more obscure, Proenza Schouler is another name to be reckoned with on the list of eco friendly designers. When talking about eco fashions, let’s not forget the behemoth Versace, whose clothing material Ingeo created by Cargill is used by other designers as well. Victoria’s Secret is getting into the action with their organic wireless bras and panties. And while we’re on on the topic of lingerie, if you are looking for high end organic clothing, look no further than the Edun line created by U2’s Bono. This company is very strict as to what their guidelines for organic clothing are and from where they accept their organic product.
Linda Loudermilk is a Los Angeles based designer that only uses fabrics such as bamboo, sea weed, soy and organic cotton in her designs. From suits to shifts and denims, she has a style all her own. Nike is also involved in the green clothing line. Stella McCartney, whom we mentioned earlier this week, is also a big name designer who uses eco friendly materials in order to create her clothing line. Other designers that are included in the eco line are Anna Cohen, Phillip Lim and Patagonia. While Patagonia is seldom heard in the same sentence as Bono or Versace, this is one arena where they all truly come together in an effort to provide their oh-so-diverse markets with a product has in common their passion for quality and concern for our environment. Patagonia has a HUGE footprint in the “outdoor” clothing market for both men and women.
So, hopping back to a lesser known play, we still must mention Elroy Apparel which is a designer of women’s clothing that is created with socially and sustainable materials. From dresses to blazers and coats, each of these items is eco friendly and organic for not only the best fit, but also not needing to worry about harmful chemicals or dies. John Patrick Organic is yet another on the list of big names that are going green and eco friendly. More and more people are seeking out this type of clothing due to many different reasons. Concern for the natural resources of the earth, wanting garments that are vegan and cruelty free, concerned about pesticides are just some of the reasons.
More and more big names are either introducing or expanding their eco friendly lines as demand grows for this particular kind of product. With more and more consumers becoming more eco friendly, the demand is growing for product of this sort. The names listed above and more from big high couture designers to unknown and fledgling designers are looking at how to make their lines more eco friendly with sustainable resources, and using other materials in order to create a line of very green clothes. As demand grows, more and more lines from Armani to Target and everything in between will start selling and creating eco friendly line.
So join the fun. Paint YOUR closet Green! (And next thing you know, you may have something to talk about next time you run into Bono !!)