Green Clothes

Everyone looks better in green clothes!

Archive for March, 2009

Booming Brands

Mar-30-2009
Green Clothes

 

OK, so if you have read a fashion mag in the past 5 years or past 5 days, you know that one of the fastest growing sectors in the industry is “eco-fashion”.We like to keep it simple here and just call them “green clothes”, because frankly, everyone has a different definition.But in any event, while you’ve probably picked a few personal favorites, it’s possible that you’ve missed out on a few of those that got lost wandering among the herds in the world organic clothing. One of our goals here is to keep you posted when we see one we think you might be interested in.

The following are some of our favorite ones we chose to feature today:

1. Stella McCartney:While you know the name, and probably know that her collections have been animal-friendly since she began in 1997, you may not have known that she now has an Organic line as well.Her current collection features both dressy and casual pieces, constructed of both organic cotton and organic hemp.Her wares can be found in any of her 11 stores, including flagships in New York, London, Paris and LA as well as 600 other stores in over 50 countries.

We like: In 2007, McCartney introduced “CARE”, the first luxury organic skincare line, containing 100% organic active ingredients.

2. howies:  A family brand, selling one of the most comfortable green couture, howies is a UK-based Company, started with 4 Tshirts in 1995. While the company acknowledges that their clothing might seem to be over priced at the first glance, if the customer calculates their value on sustainability terms, it would prove its worth. We definitely recommend heading on over to their website for a fun read about their beliefs and their history.

We like:howies pledges to give 1% of their turnover or 10% of pre-tax profits (whichever is greater) to grass-root environmental and social projects.

3. Levis Eco : Huh?When all the big league players started jumping onto the green band wagon, how could the master of jeans stay behind? Yes we are talking about that Levis. They came into the industry with their certified organic cotton denim in the Fall of 2006 and how!With their outstanding collection, they proved themselves once again to be the toughest competitors in their league.

We like: Earth-friendly elements include the use of recycled buttons, rivets and zippers, and natural indigo was used to dye some styles of jeans. All external packaging will be made from organic fabric or recycled paper and printed with soy-based ink.

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Spreading the news – other great eco fashion blogs.

Mar-28-2009
Green Clothes

I hope you like what we’re doing here so far at Green Clothes.  But there are a lot of other awesome eco-fashion sites out there that we want to share with you as well.  So I went on a search to find what I think are a few interesting posts I thot you may enjoy:

 

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Soy, soy soft!

Since I love clothes almost as much as I love our beautiful earth, I’ve long been frustrated that I’ve not been able to find attractive and comfortable clothing that is also ethical and sustainable. I am all about celebrating the love of living green – even in our closets! I’m excited about the latest fabrics being used to paint your closet green, so I want to tell the world!

Okay, so I like me a little soy sauce, soy milk and edamame. I even like the occasional soy burger. But who would guess that my latest soy passion is my soybean SWEATER!? Before you create images of tofu cardigans, let me tell you why I’ve left behind my old love, cashmere, for my new love, soy!

In the first place, there are no humiliated, bald, Kashmir goats running around anywhere devouring precious crops to support my addiction. Soy has for over 5,000 years been a healthy and sustainable crop used in the production of consumables such as food and drugs, valued as an affordable source of oil and protein. But recently (relatively speaking) some clever chap figured out to take the spent fibers that remained as “waste” after the production of milk and tofu, and spin it into a fabulous fiber that can be woven into sensuous fabric with the elegant luster and drape of silk! I’ve gotta meet this guy!

Woven soy fabrics have a soft smooth hand, comparable to that of a silk and cashmere blend. And they are stronger than wool, cotton and silk. It is the only natural fiber that is resistant to both fungus and moths! I’ll save a fortune from moth destruction alone! Soy is more fade resistant, pill resistant, wrinkle resistant, shrink resistant than cotton and silk. It absorbs moisture like cotton, yet vents even better, not to mention that it is anti-bacterial while providing great UV protection. What better fabric for outdoor-wear can you imagine. And those precious little goats get to keep their winter coats!

So even if you aren’t on the Sierra Club‘s mailing list and never plan to be, you still have to try out this amazing new fabric because everyone looks better wearing Green Clothes!

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Welcome to Greenclothes.org!

Mar-21-2009
Green Clothes

We’re excited to welcome you to the inaugural post of our new website, Greenclothes.org.  Our objective here is to provide the last news and information for all of you who care about the earth the way we do here at Green Clothes.  In addition to providing fun and informative reading, we will also be providing some unique,  creative and good-looking eco-fashion clothing for you and yours.

While we may not always agree on what exactly constitutes earth-friendly, ethical, sustainable and responsible, we will always strive to provide wholesome and beautiful options for you in an effort to do our small part to preserve our wonderful resources.

Because after all, everyone looks better in green!

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